Inspired by Stories. Driven by Purpose.
A brand inspired by Bollywood, built on joy, and committed to giving back.
✨Where iconic moments meet meaningful impact ✨
At by Heer, we believe every purchase should leave a positive footprint.
We created by Heer from two things we've always believed in: the joy of Bollywood and the power of giving back.
Bollywood has a unique way of bringing people together. From timeless classics to today's blockbusters, its unforgettable dialogues, larger-than-life characters, and iconic moments become part of our everyday lives. They make us laugh, comfort us when we need it most, and instantly transport us back to a memory, a person, or a moment in time.
We've always believed those moments deserve to be celebrated.
We've also always loved hoodies. There's something special about pulling on your favourite hoodie—it feels like comfort, warmth, and familiarity. Much like watching your favourite Bollywood film, it's something you reach for time and time again.
That's how by Heer came to life 🌱.
We wanted to create hoodies that people genuinely love wearing. Hoodies that spark conversations, make strangers smile, bring back memories, and celebrate the iconic dialogues that have become part of our culture. Every design is inspired not just by the words themselves, but by the feeling behind them.
But from the very beginning, we knew we wanted by Heer to be about more than clothing.
Today, when people talk about leaving a footprint, the conversation often focuses on the impact we have on our planet. While that's incredibly important, we also believe in the footprint we leave on people's lives.
That's why every purchase is designed to create something bigger than itself.
Every hoodie delivers comfort, nostalgia, and joy to the person wearing it, while helping create hope and opportunity for someone else.
We're proud to donate 20% of our profits to charities supporting mental health, children's wellbeing, education, and community initiatives. Every order helps fund organisations doing incredible work, allowing our community to become part of something far greater than a simple purchase.
We know we can't solve every challenge the world faces. But we believe meaningful change rarely starts with one extraordinary act. It starts with ordinary people making small choices that, together, create something extraordinary.
By choosing by Heer, you're choosing to wear something that makes people smile, starts conversations, and celebrates stories that have connected generations.
You're also choosing to help someone you've never met.
To us, that's the best kind of win.
So when you wear by Heer, you're not just wearing a hoodie.
You're wearing nostalgia.
You're sharing joy.
You're creating conversations.
You're giving back.
Together, we're leaving a footprint defined not by what we take from the world, but by what we give back.
💖💖💖
Hi, I'm Hira, the founder.
I'm a lifelong Bollywood fan, a hoodie enthusiast, and someone who has always believed that businesses can be a force for good.I started by Heer because I wanted to combine everything I love into one brand: the comfort of a great hoodie, the nostalgia of iconic Bollywood moments, and the opportunity to give back to people who need it most.My hope is simple. Every time you wear one of our hoodies, it makes you smile, reminds you of a favourite film, starts a conversation, and leaves the world just a little better than before.Thank you for being part of our story 💛